3 Reasons To Add Milkshakes To The Menu At Your Burger Stand


If you run a food stand or food truck that sells hamburgers and fries, you might have a steady business of customers. A good location, competitive prices and, of course, tasty food can all help to build your reputation as one of the community's go-to places for this classic American fare in a casual environment. It never hurts to think about how you can improve your business, and one way is to look for additional menu items to offer. If milkshakes are something that interests you, buying a commercial-caliber milkshake machine is a good place to start. Here are some reasons to add milkshakes to your menu.

1. They're A Perfect Complement

Few things go better with a burger and fries than a milkshake, so you'll be adding a menu item that people will often want to add to their orders. Most people who get meals or snacks from you will also want something to drink, and the presence of several flavors of milkshakes on your menu will often be enticing. You can also create some combination meals that include a burger, fries, and a milkshake for a favorable deal.

2. They'll Increase Your Revenue

When it comes to choosing a beverage to go with a burger and fries, the milkshakes on your menu will almost certainly be more expensive than soda, water, juice, and any other drinks that you sell. This is a good thing, not a bad one. Because people will often be tantalized to enjoy a milkshake with their order, they may frequently order this beverage over a soda. If your shakes are perhaps priced $2.50 more than your sodas, you'll essentially be making this amount of additional revenue with each order.

3. They'll Offer A New Reason To Visit

You may begin to notice that the presence of milkshakes on your menu begins to attract more customers. Not everyone always wants to eat a burger and fries, but some people will favor stopping at a food stand or a food truck for something quick and refreshing. While soda might satisfy some customers' taste buds on its own, it's more likely that customers will visit you just to buy milkshakes rather than to buy sodas. Think, for example, of the success that roadside ice cream stands have — you'll be doing similar business by offering a sweet and cold treat to people who want this type of snack during the day.

Contact a company like DSL Northwest, Inc. for more information and assistance. 


21 August 2018

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